Last Updated: 09/12/2025
This Privacy Policy explains how MediAlarm247 (“we”, “us”, “our”) collects, uses and protects your personal information. We follow the UK General Data Protection Regulation (UK GDPR) and take your privacy and safety seriously.
This policy applies to all MediAlarm247 devices, monitoring services, subscriptions, and our website.
1. Who We Are
MediAlarm247
Unit 6, Haviland House
17 Cobham Road
Ferndown
Dorset
BH21 7PE
Email: hello@medialarm247.com
Phone:
0800 688 9961
We do not appoint a named Data Protection Officer. All data queries are handled through the contact email above.
2. The Information We Collect
We collect the information needed to run your alarm service safely and legally.
2.1 Personal Information
• Name
• Address
• Phone numbers
• Email address
• Date of birth
2.2 Medical & Safety Information (Special Category Data)
This information helps us respond correctly in an emergency:
• Medical conditions
• Mobility concerns
• Allergies
• Regular medications
• Access notes for emergency responders
• Emergency contacts and keyholders
We only collect medical information with your explicit consent.
2.3 Device & Monitoring Data
When your alarm is active:
• GPS location (only during alerts or when required for safety)
• Device activity and status
• Fall detection events
• Call recordings with the Monitoring Centre
• Alerts, test calls and communications history
2.4 Website & Technical Data
When you visit our website, we may collect:
• IP address
• Browser type
• Device type
• Cookies and analytics data
• Log file information
• Pages visited and referring websites
This helps us improve the website and protect against fraud.
2.5 Payment Information
• Billing address
• Subscription records
• Payment method details
We do
not store full card numbers on our servers.
3. How We Use Your Information
We use your information to:
✔ Provide emergency monitoring and response
✔ Share essential details with emergency services during an incident
✔ Notify your chosen emergency contacts
✔ Manage your subscription and billing
✔ Improve device performance, reliability, and safety
✔ Train our team and maintain service quality
✔ Keep your records accurate and up to date
✔ Meet legal and regulatory obligations
We do not sell or trade your personal information.
4. Legal Bass for Processing
We process your information under the following lawful bases:
4.1 Contractual Necessity
To provide your alarm service, monitoring and support.
4.2 Vital Interests
To protect life in an emergency, even if consent cannot be given at the time.
4.3 Explicit Consent (Special Category Data)
We require clear permission to store and use medical information.
4.4 Legitimate Interests
To improve safety, monitor devices, and maintain service quality.
4.5 Legal Obligation
To meet regulatory and statutory requirements.
5. Sharing Your Information
We only share your information when necessary for safety or compliance.
We may share data with:
• Emergency services
• Your emergency contacts
• Medical responders
• The Monitoring Centre
• Payment and billing providers
• IT and hosting providers
• Regulators (when required by law)
We share only what is needed for your protection.
6. Children’s Data
Our services may be used by teenagers or children with parental or guardian consent.
Parents or guardians are responsible for providing accurate information and managing safety settings.
7. Data Storage & Retention
7.1 All data is stored securely in the UK or EU.
7.2 Personal and medical data is kept for as long as you use our service, plus a limited period for legal, tax and safety requirements.
7.3 Call recordings are kept for a restricted period for training, quality assurance and legal protection.
7.4 Device activity logs may be stored for safety, evidence or troubleshooting.
When data is no longer needed, it is securely deleted.
8. Your Rights Under UK GDPR
You have the right to:
• Access your personal data
• Correct inaccurate information
• Request deletion (“the right to be forgotten”)
• Restrict how your data is used
• Object to certain processing activities
• Transfer your data to another provider
• Withdraw consent (where consent is required)
To exercise these rights, email: hello@medialarm247.com
You also have the right to complain to the ICO (Information Commissioner’s Office) if you feel your rights are not being respected.
9. Keeping Your Information Secure
We use strong security measures including:
• Encrypted systems
• Secure data centres
• Access controls
• Staff training
• Regular audits
We work hard to keep your data safe at all times.
10. Cookies
Our website may use cookies for:
• Essential functionality
• Analytics
• Fraud prevention
• Improving your browsing experience
You can change cookie settings in your browser at any time.
11. International Transfers
Your data is normally stored in the UK or EU.
If information is ever transferred outside this area, we ensure it is protected by approved safeguards such as Standard Contractual Clauses.
12. Changes to This Policy
We may update this Privacy Policy from time to time.
Any changes will be posted on this page, and continued use of the service means you accept the updated version.
13. Contact Us
If you have questions about this Privacy Policy or would like to make a data request:
Email: hello@medialarm247.com
Phone: 0800 688 9961
Address:
MediAlarm247
Unit 6, Haviland House
17 Cobham Road
Ferndown
Dorset
BH21 7PE
